AEA Environmental Consultancy

Back To The Planet delivered a webcast for AEA Environmental Consultancy on behalf of Defra and Natural England. As an important element of the Cross Compliance guidance provided by AEA, the webcast complimented their online resources. The webcast was broadcast live to farmers and landowners wanting further guidance on statutory regulations affecting a range of areas from livestock registration to soil analysis. The webcast follows the online training video produced by Back To The Planet to assist landowners in their 2010 Soil Protection Review.

Webcasts allow an event to be streamed live over the Internet and accessed by multiple viewers and offer organisations and businesses a number of benefits. These include a reduction in the cost of hiring a large venue, transport and accommodation costs and the associated environmental impact of people travelling to the event potentially from across the country.

Screen shot of the website created to host the webcast.

By hosting a webcast, remote viewers can receive a live broadcast of the presentation or seminar over the internet and interact with the presenters by submitting their questions for a live response. AEA were pleased with the number of viewers who watched the webcast and submitted questions to the presenters, in this, their first webcast for Cross Compliance. The webcast video is available to view to those who weren’t able to log in to the live event.

We expect this form of online communication to become more and more popular as businesses and organisations want to reduce not only costs but the environmental impact of their operations.